The PCMF #Strontogether campaign was launched in May 2020 and spanned across four weeks. With the help of ambassadors and donors, The Princess Charlene of Monaco Foundation was able to help 45 charities throughout South Africa and provided 15 000 masks and hand sanitizers to help families stay safe throughout the pandemic.
I’m very proud to donate half of the money raised from the auction of my 2007 RWC jersey during this campaign to The SACS Percy Montgomery Foundation and the rest of the proceeds to the PCMFSA’s various programmes, namely learning to swim, water safety, sports and education. The SACS Percy Montgomery Foundations purpose is to provide funding to develop the game of rugby at both SACS Junior and SACS High, and to provide funding for rugby bursaries. Funding generated by the foundation will primarily be allocated to such bursaries, but the foundation’s belief in education means funding will not be restricted to rugby players only, and allowance has been made to improve the intellectual capital of rugby masters who coach and administer the game, and boys whose involvement in rugby extends beyond playing the game.
To each and everyone that supported and contributed we thank you, you made a difference in changing and saving lives in South Africa. A special thanks to Mark Keohane and SA Rugby Magazine for helping us with the auction process.